GEO & AEO – Service
July 2, 2025 2025-07-02 16:50GEO & AEO – Service
GEO & AEO
– SEO in the AI era
MAKE AI FIND YOU FIRST - IN CHAT, BROWSERS AND BEYOND
GENERATIVE ENGINE EXPERIENCE (GEO) OR ANSWER ENGINE EXPERIENCE (AEO) ARE SOME OF THE NEW STRATEGIES BUSINESSES NEED TO MASTER IN A WORLD WHERE AI STARTS TO DOMINATE ALL SEARCHES.
AI isn’t just reshaping search — it’s rewriting visibility itself. With generative engines (like ChatGPT, Gemini, Perplexity) and answer engines (like Google SGE, Siri, Alexa), your content needs a new kind of optimization: GEO & AEO.

















AI is leading to "zero click searches", where everything is answered immediately, no clicks. How can you be seen?
- GEO & AEO became essential

Why traditional SEO isn't enough anymore
Old-school SEO wins clicks—but in AI, clicks might not happen.
Up until 2022, SEO sounded pretty straightforward (keywords. links, good content…). Today, search is smarter—and smarter than most strategies. With AI being present everywhere on the web, every device, for everyone, every day, in every touch point, businesses are competing on more fronts than ever.
It’s not just what people search for, but how they search: “best Italian restaurant in Lisbon” may come from an app, an AI chat, or a smart speaker. And these platforms reward different SEO signals than traditional Google.
To stay ahead, your SEO must evolve across GEO (geographic), AEO (AI/assistant experience), and traditional search.

Google SGE

Gemini

Microsoft Copilot

Chat GPT

Perplexity AI

Claude AI
Do you need Generative/Answer Experience Optimisation?
Yes. Absolutely. No matter what industry you are on. Remember it’s never about your business or what you do, but how people behave and how they search for products and services. That sad:
Is your visibility slipping behind AI?
Questions to ask:
Not being cited in ChatGPT or AI results?
Your FAQ pages aren’t appearing in assistant responses?
Authority signals aren’t reaching AI engines?
AI-generated summaries mention others, not you?
You’re not seeing zero-click or snippet growth?

It's time to work on it before it's too late
Users now get answers right inside chat windows, voice devices, and AI summaries. If your brand isn’t there, it’s invisible.
See it in motion
- ➝ AI citation audit
- ➝ GEO‑structured rich content
- ➝ AEO Q&A formatting
- ➝ Syndication & authority reinforcement
- ➝ AI visibility monitoring & scale

What's in our GEO & AEO Services?
Every approach is bespoke to your business current situation but here all the areas we cover and can support you and your teams with, putting together a complete strategy to reach your goal.
All elements we help with:
AI Visibility Audit
GEO‑Optimized Content
AEO‑Ready Structure
Voice & Assistant Optimisation
Authority-building & Citations
AI-Driven Monitoring & Adjustment
But some things are guaranteed to be present
Regardless of the strategy your business needs, there are 3 pillars we guarantee in any SEO and AI project.

Initial SEO & AI Performance Audit
- The starting point for success: knowing where we are, our strenghts and weaknesses
- In-depth audit of your website in terms of performance and GenAI results
- Identification of any potential issues and missed opportunities
- Actionable recommendations and quick wins to immediately start improving performance and AI indexation.
- Uncover hidden growth opportunities and content ideas.

Hands-on Strategy Building
- Collaborative strategy development tailored to your objectives.
- Working seamlessly integrated with your internal teams
- Data-driven plans, backed by the audits, to build and expand all the steps needed for successful SEO implementation and growth in the GenAI results across search engines and AI platforms
- Active involvement and collaboration in executing the strategies.
- Ensuring strategies translate into tangible growth.

Permanent Support & Consultancy
- Ongoing partnership for long-term digital success.
- 7 days a week support with exclusive WhatsApp and Slack channels.
- Online or in real life, we like the face to face and the "old-fashioned" meeting when needed
- Support for continuous optimisation and adaptation to market changes.
- Keeping your teams engaged and your digital presence thriving and evolving.
Looking to expand to new geographies?
Call us "Mr.Worldwide", with clients in more than 10 countries, our team operates daily in 4 native languages.
Native speakers of
- English
- French
- Spanish
- Portuguese
How does it work?
1. Discovery Call
Let’s talk about you, your business, your team, your goals. Every business is different and so will be the right path to sustainable growth.
2. Audits, Bespoke Programme & Strategy Definition
Sleeves rolled up, let’s dive into your current marketing and sales strategy, identify weaknesses and opportunities across all channels and use that to shape our fully customised approach
3. Specialised Training & Strategy Deployment
By this point, we know exactly what you need to get there. Our team and yours become one, with a personalised approach to how to scale the business and/or upskill your teams so together we can deploy a successful strategy to deliver growth.
4. Continuous Implementation Support & Optimisation
A growth strategy never ends. We’ll guide you through fully implement all the necessary steps and once that’s done, it’s a continuous work of A/B testing, tracking and optimising.

Discussion and in-depth analyses are polished and validated in our ultimate plans.







"The end result of the work was amazing"
Co-founder @Verseau Paris

"We really needed this help to find the right positioning"
Edouard Rowlandson |
Co-founder @Sport & Green
Trusted specialists optimising the top Website/eCommerce CMS

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Ready to boost your AI results?
Our team will talk you through why GEO & AEO is what you need
A little chat never killed nobody
It all starts with a simple no-strings chat. Tell us where you are and where you want to be and we'll surely have a plan to make it happen.
+ free download
when submitting the form receive for free our 19-pages Growth Strategy Draft to inspire you to start your journey

Looking for training instead?
Unlock Growth: Master SEO strategies tailored for start-ups and SMEs to navigate competitive markets, utilize cost-effective methods, and build a sustainable online presence, including all things AI results and performance.
ESSENTIAL ONLINE TRAINING
→ 3h Online live training
→ No prior SEO experience needed
→ Focused on Start-up and SME challenges
→ Immediately actionable strategies


Any day is a good day to sell more, right?
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📧 info@punchup.digital
📍20-22 Wenlock Road, N1 7GU